What to Say and Not Say (Legal Phrasing)

When communicating about peptides, it is crucial to use careful and compliant language to avoid regulatory issues, misunderstandings, or unnecessary attention from authorities like the FDA. This section will guide you on how to frame your conversations and marketing in a way that stays within legal boundaries, protects your business, and ensures transparency with your clients.

Avoid Using Trademarked Names

• Do Not Say: "Ozempic," "Monjaro," or any trademarked names.

• Why: Referring to peptides by their trademarked names can be problematic because these names are linked to FDA-approved drugs. Mentioning these names could imply that you are promoting the product for therapeutic use, which is strictly against the research-only framework.

• What to Say Instead: Always use the scientific names or peptide sequences when discussing the product. For example, refer to Semaglutide or Tirzepatide by Sema or Tirz to avoid any direct correlation.

Avoid Using the Term "Peptides" in Public Marketing

• Why: The term "peptides" is increasingly scrutinized in marketing materials due to its association with performance-enhancing substances or therapeutic uses. Overusing this term can invite attention from regulatory bodies.

• What to Say Instead: Whenever possible, use more neutral language, such as "Aminos" or "Supplements" This keeps your language compliant and reduces the likelihood of triggering automatic regulatory review.

Do Not Use Terms Like "Medications," "Drugs," or Similar

• Why: Using terms such as "medications" or "drugs" can create the impression that peptides are meant for therapeutic use or to treat medical conditions, which could expose your business to legal risks and unwanted regulatory scrutiny.

• What to Say Instead: Refer to peptides as "research compounds" or "materials for study." This clarifies that the products are not intended for human consumption and keeps the conversation within legal boundaries.

We Are Not a Pharmacy

• Why: Referring to your business as a pharmacy or implying that you provide prescriptions is legally risky, as only licensed pharmacies can distribute medications.

• What to Say Instead: Emphasize that MicroPharma is a wholesale supplier, and all products are intended for research and development purposes only. Clarify that you do not prescribe or offer products for medical use, and you are not a pharmacy in any capacity.

No Prescriptions or Medical Advice

• Do Not Say: "We can prescribe peptides" or "This peptide is for medical treatment."

• Why: Prescribing or offering medical advice is strictly illegal for non-FDA-approved substances like research peptides. Even implying that peptides can be used for medical treatments without FDA approval could lead to legal consequences.

• What to Say Instead: Use phrases such as "We do not provide dosing or medical advice." Emphasize that any discussions regarding use or protocols should be directed to your partners at Peptide Protocols, who focus on research-based knowledge sharing.

Always Defer to Experts at Peptide Protocols

• Why: Peptide Protocols is your go-to resource for any conversations that fall outside your legal expertise. Referring clients to Peptide Protocols ensures that you remain compliant while offering valuable information to those who seek protocol insights.

• What to Say: "While we don’t offer dosing or medical advice, our partners at Peptide Protocols specialize in community knowledge sharing and research protocols. Feel free to consult them for more detailed information."